Brand identity
Logos and identities for societies, charities and small businesses. A shapla flower, a DNA strand made of circuit traces, two hands that form an S.
Hello from London. Currently building Odjo
Umayair
Doctor Designer & Founder
27, London. Studied medicine, worked as a doctor for two years, then co-founded Odjo, an AI front desk for small businesses. Alongside it all: brands, illustrations and 3D products.
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16 projects
2 careers, so far
1 startup
(01) About
Six years of medical school, and most evenings in Illustrator. These days I make brands, illustrations, 3D products and software.
I'm Umayair, 27, from London. I trained as a doctor at King's College London, took a year at Imperial College Business School, and designed alongside it the whole way through, building identities for student societies, charities, caterers and start-ups.
Along the way I led the KCL Bangladesh Society, co-founded KCLevate (an outreach programme for students applying to Medicine, Dentistry and Law), started The Submissions Podcast to share the stories of Muslims, ran a creative agency and supported Charity Week across London's universities.
Now I'm a co-founder of Odjo, an AI front desk. It answers a business's calls, messages and emails, day and night, and books, triages or passes each one on.
- Brand identity
- Logo design
- Illustration
- 3D & product
- UI / UX
- AI products
- Community building
(02) Selected work
Things I've made
(03) Full archive
00 projects
(04) Sketchbook
Made for the fun of it
Late-night iPad drawings, Procreate experiments and the odd photo, first posted on Instagram and kept here.
@umayaircreates ↗(05) What I do
Illustration
Flat, character-led illustration. The Submissions portraits use five colours each and no faces.
3D & product
Concept products modelled from scratch, like the Eden plant probe: the object, the packaging and the brand.
AI products
At Odjo I work on the product, the brand and getting it in front of customers.
(06) Journey
How I got here
- 2017
Medical school
Started Medicine at King's College London, and started taking on design work alongside it.
- 2018
Trustee and Maa
Elected one of four student trustees of King's College London Students' Union. Started volunteering with Maa, a maternal health charity.
- 2019
Bangladesh and KCLevate
Ran antenatal screening camps in rural Bangladesh with Maa. Co-founded KCLevate, a mentoring programme for sixth-formers in east London.
- 2020
Imperial, a podcast, Arabic
Took a year out for a BSc in Management at Imperial College Business School. Started The Submissions Podcast, and started teaching Arabic online.
- 2023
Doctor
Qualified from King's and worked as a resident doctor at two London hospital trusts until 2025.
- 2024
Learning 3D
Eden, a smart plant probe I modelled in 3D and gave a brand and packaging.
- Now
Co-founder, Odjo
Building Odjo, an AI front desk that answers every call and message a business gets, and puts each one on the right record.
(07) Beyond design
Other things I've built
Teams, campaigns and programmes, mostly alongside medical school. None of these were design jobs, but they’re where I learned most of what I know about running things.
Maa · Maternal health charity · 2018 – 2021
Making the scoreboard visible
I was elected National Coordinator for MaaMonth, Maa’s yearly fundraising race between university societies. It ran across 26 universities for four weeks, and it had a problem: totals were only revealed at the end, so halfway through nobody knew if they were winning, and momentum died.
So every morning, every society got a ranked table of where everyone stood. The rivalries did the rest: teams that slipped ran emergency bake sales, and teams at the top campaigned harder to stay there. We raised more than £30,000 in four weeks, a record for the charity at the time. The format stuck. Universities still compete to be MaaMonth Champion, and the campaign has since passed £60,000.
In 2019 I flew to Bangladesh with JourneyMaa, the charity’s field project, running antenatal screening camps that saw more than 400 pregnant women in remote villages, and leading menstrual health workshops for teenage girls in Bangla.
For a year I hosted Maa’s The Word ↗, the charity’s global health podcast, and helped build it: interviews with global health experts, campaigners and people changing things in their communities.
MaaMonth · Day 1Live table
Illustration. Real totals stayed with the societies.
Maa’s The WordHost · 2021 – 2022
Founder · 2020 – 2024
The Submissions Podcast
Started and ran a storytelling podcast with a team of seven volunteers. 24 episodes, listeners in 79 countries, a Spotify Ramadan Recommendation and a live show.
Read the case study →Co-founder · 2019 – 2023
KCLevate
A year-long mentoring programme for Year 12 students in Tower Hamlets and Newham applying to Medicine, Dentistry and Law. About 45 mentees a cohort, 200+ so far. I secured the funding that made it self-sustaining, and it still runs.
Resident doctor · 2023 – 2025
The NHS
Worked at two London hospital trusts and was elected rep for 80+ resident doctors. Founded the Digital Informatics Society at Barts Health, which produced training on clinical systems and note-taking used across the Trust.
Teacher · 2020 – 2023
Arabic, online
Taught weekly Arabic classes to more than 50 adult students in the UK, USA, Nigeria and Spain, three years after learning the language from scratch.
Student trustee · 2018 – 2019
KCL Students’ Union
Elected as one of four student trustees, from more than 30 applicants, for a union of 30,000+ students. Led the push for more inclusive events, which raised attendance from under-represented groups by 40%.
Awards
- Certificate of Merit, Clinical ExcellenceLondon Foundation School · 2024
- Certificate of Merit, LeadershipLondon Foundation School · 2024
- Treasurer’s PrizeKing’s College London School of Medical Education · 2021
- Silver Crown Award, for founding and leading KCLevateKCL Students’ Union · 2020
Published papers
- Is Bangladesh ready to adopt breast-conserving surgery? A tertiary cancer centre’s experienceEuropean Journal of Surgical Oncology · 2023
- What are the barriers and facilitators to seeking help for mental health in NHS doctors: a systematic review and qualitative studyBMC Psychiatry · 2022
- Cost-utility analysis of oxybutynin vs. OnabotulinumtoxinA (Botox) in the treatment of overactive bladder syndromeInt. J. Environmental Research and Public Health · 2021
(08) Workshop
Made, not bought
Every successful print off my Bambu Lab printer since August, logged by my Family Frame. Clickers, stands, a T-Rex skull, and fixes for things around the house.
(09) Right now
Live
Co-founding Odjo
Odjo is an AI front desk. It picks up every call, WhatsApp, web form and email, in more than 20 languages, works out what the person needs, then books them in, flags it as urgent or passes it to the right person. Anything sensitive is drafted for a human to send. It’s live with letting agents, tutoring and exam centres, clinics, accountants and law firms.
Visit Odjo ↗- Local time
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- Based
- London, UK
- Age
- 27
- Day job
- Co-founder, Odjo
- Side build
- Family Frame ↗
- Trained as
- Doctor · KCL
- Open to
- Brand work & collabs